Laura Kronen, the founder of Baby Road Trip, Belly Ups and Be You, Only Better! and is the proud mother to two active boys. A true mompreneur, Laura created Belly Ups, which holds a woman's low-rise pants and leggings up when pregnant with her second son. She also developed, directed and produced the multi award-winning Baby Road Trip video series. Having been featured in countless magazines and newspapers, Laura was recently named as one of Inc. Magazine.com's Top Ten Entrepreneurs of the Year. Originally from NYC, she has an extensive background in fashion, beauty and public relations and has been fortunate to represent a roster of high-profile clients. Laura is a type 1 diabetic who works closely with the Juvenile Diabetes Research Foundation and is passionate about helping to find a cure.

Laura's newest venture is Be You, Only Better!-- A website that gives you a daily recommendation of beauty products, fashion fixers, and sensational services to help improve your image, your look, your life!